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A new companion volume to the author's first workbook, this title shows marketing professionals how to put together a successful promotion campa...
View full detailsDon't just wish for marketing results—get them! If marketing seems too commercial or too complex, or if your current efforts aren't delivering r...
View full detailsA new companion volume to the author's first workbook, this title shows marketing professionals how to put together a successful promotion campaign...
View full details