
What Your Employees Need and Can't Tell You: Adapting to Change with the Science of Behavioral Economics
A Science-Based Organizational Change Roadmap for Managers
“A science-based playbook that is a must-read for every manager of people…” —John A. List, Wall Street Journal bestselling author of The Voltage Effect and The Why Axis
#1 New Release in Office Management and Business Operations Research
Adapting to change is part of life. But, change is hard and managing change is even harder.
First, understand how the brain works. Because we really don’t know how the brain works, we don’t know what makes us more receptive to change. Employees can’t tell their managers what they need to “get on the train”, and managers don’t know either.
How to get your team on board. In her first book, What Your Customer Wants and Can't Tell You, author and behavioral economics specialist Melina Palmer, applies the science of behavioral economics to unlocking what is behind customer decisions. Behavioral economics combines elements of economics and psychology to understand how and why people behave the way they do in the real world. Now, in her sequel, What Your Employees Need and Can’t Tell You, she offers a highly actionable roadmap for business executives and managers faced with the task of instituting successful organizational change.
Actionable behavioral economics for successful change management. What Your Employees Need and Can’t Tell You delivers insights and research from behavioral economics and the greater behavioral sciences, presented in an enjoyable way that you can actually use to get results.
Inside find:
- An introduction to how the brain really works when faced with change
- Insights into key biases and concepts the subconscious brain uses to make decisions
- “Apply it” sections with tips on how to start using what you have learned—immediately
If you are responsible for managing change and have tried books such as The Heart of Business, Humanocracy, or Change, you should read Melina Palmer’s What Your Employees Need and Can’t Tell You.
Book details
- Author
- Melina Palmer
- Imprint
- TMA Press, an imprint of Turner Publishing Company
- Published
- Pages
- 256
- Formats
- Paperback
- Subjects
- Business & Economics › Organizational Development
Business & Economics › Workplace Culture
Business & Economics › Production & Operations Management
Business & Economics › Organizational Behavior - Topics
- change management · organizational change · workplace culture · decision making · managing employees · how the brain works
- ISBN-13
- 9781684810154
About the author
MELINA PALMER is founder and CEO of The Brainy Business and the bestselling author of What Your Customer Wants and Can't Tell You and What Your Employees Need and Can't Tell You.
Palmer holds a master’s in behavioral economics from The Chicago School of Professional Psychology and is a member of the Global Association of Applied Behavioral Scientists. She has contributed research to the Association for Consumer Research and the Filene Research Institute, and writes on behavioral economics and business for Inc.
When she’s not writing, Palmer teaches applied behavioral economics through the Texas A&M Human Behavior Lab and hosts The Brainy Business: Understanding the Psychology of Why People Buy, a podcast with downloads in over 170 countries used by universities and businesses worldwide.
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