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Phil Carpenter

PHIL CARPENTER is a marketing professional and the author of two books, including eBrands: Building an Internet Business at Breakneck Speed and Marketing Yourself to the Top Business Schools.

Carpenter holds a Bachelor of Arts from Stanford University and an MBA from Harvard Business School, where he also worked as an admissions counselor. He has worked as a Silicon Valley marketing executive and as a fractional CMO and marketing consultant.

When he’s not writing, Carpenter draws on his marketing career to examine how businesses build and communicate their brands. His books reflect that focus, from MBA admissions strategy to how companies such as Yahoo!, iVillage, and Barnesandnoble.com built Internet brands.

Phil lives in the San Francisco Bay Area.

Phil Carpenter’s books are published by Trade Paper Press, an imprint of Turner Publishing.

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